Thursday, February 19, 2009

+...ChiNeSe PoStErS...+






After the People Republic of China was founded, one of the themes that formed a major inspiration for poster designers puzzling about how to portray the newly empowered women of China was that of the woman parachuter. By this trope, it was possible not only to visualize how women had thrown off the shackles of oppression, but also to devote attention to the People's Liberation Army that had played such a major part in their liberation by supporting the revolutionary struggle.

These clear ideological prescriptions almost seemed to be beleid by the fact that many if not most of the posters showing paratrooper women were designed by artists who had made their mark in the pre-Liberation era with yuefenpai--calendar and commercial-- designs.

Image courtesy of Stefan Landsberger

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