Saturday, November 6, 2010

+...OuT Of ThE BoX AdVeRTiSiNg...+




A traditional Chinese paper cutting, to raise awareness about the plight of street children.
Usually, these intricate cuts are symmetrical, but the asymmetrical reflection of the two children’s lives emphasized the unfairness of the situation.
Advertiser Christina Noble Children’s Foundation (CNCF)
Agency Leo Burnett, Hong Kong




Thanks2 Osocio

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